Wednesday May 18th 17.00-19.00 CEST
At the Google office in Stockholm or via teams.
Are you ready for a CMO goes TECH evening with interesting speakers and great conversations with your peers?
It’s time for our 17th CMO goes Tech event where we’ll talk about
E-commerce, the tools and ideas to help you stay in the forefront of competition.
Many of our members have mentioned that you wish to learn more about GA4 so now you have the possibility to ask the best on the subject.
Keynote speakers
Google and James Edition - The World’s Largest Luxury Marketplace.
We hope you'll enjoy it!
17.00 Welcome to the 17th CMO goes Tech-meetup.
The Team behind CMO goes Tech; Gül Heper and Ulf Kruse will kick off the event.
17.05 Google - Prepare for the future of Analytics with GA4
In today's measurement landscape, businesses need to navigate new challenges to understand the complex, multi-platform journeys of their customers — all while prioritizing user privacy. Learn how to harness the power of machine learning and data driven attribution within Google Analytics 4 to drive more sales and improve your ROI in a privacy safe way.
Patrick Kool, Measurement Specialist at Google
17:25 JamesEdition - meeting the future of eCommerce at the world's luxury marketplace
JamesEdition is the World's Largest Luxury Marketplace, serving the needs of High-Net-Worth Individuals (HNWIs) in life's most valuable personal transactions.Every month one million people from around the globe come to our site in the pursuit of luxury real estate and super cars, private jets, yachts, watches, extraordinary items and experiences in a catalog of more than 200,000 of the best listings from thousands of sellers worldwide.
Karl Norling, Chief Marketing Officer JamesEdition
17:45 Panel discussion
Please prepare questions for the panel during the presentations.
18:00-19:00 Mingle for those who meet at the event venue.
Looking forward to seeing you,
Gül & Ulf
And a special thanks to Confetti for the great support so we can invite our members to our meet-ups, with your fantastic tool.
